Unhappy with the amount of customers visiting your website?
Learn how White Arrow Digital's proven Digital Marketing strategy will grow your business and increase your online exposure
SEO - SEARCH ENGINE OPTIMISATION
One of the best ways to gain exposure, increase website traffic and generate conversions is by improving the organic ranking of your website in search engines. Research has shown that nearly half of all search engine users click the first organic result and 75% of users don’t go past the first page, companies must jump on the Search Engine Optimisation bandwagon sooner rather than later if they wish to stay afloat.
Getting on page 1 of Google won't happen overnight and requires ongoing focus and technical expertise. It can take anywhere from 3-6 months and beyond to get there but when you do, and if properly maintained, you will experience ongoing traffic and enjoy all th elong term benefits associated with being at the top of the search engine results.
The ways we approach SEO strategy include website optomisation, keyword research, link building and SEO audits across the Wix, Wordpress and Magento platforms.
In addition to organic SEO, google also offers their pay-per-click service whereby businesses pay for premium advertising spaces on the top and bottom of the google search results page.
Businesses only pay when someone clicks on their ad and visits their website, hence the name 'pay per click'.
We carry out extensive research for each client to enusure they are not paying for clicks that have nothing to do with their business or the type of customers they are trying to drive to their site. PPC will deliver immediate results. As soon as the ads are created, if properly set up and maintained, search engines will display them consequently leading to higher exposure and more website conversions.
PPC (PAY PER CLICK)
SOCIAL MEDIA MARKETING
Increase your social media presence with our tailored social media marketing solution. We will set up and maintain social media profiles for your business across all platforms and create brand awareness and increase social interactions.
Google expects to see your business details listed in specific online channels such as local directories, maps and social media brand profiles otherwise your overall SEO rankings will not be as great as they can be.
At White Arrow Digital, we build, track and optimise your listings across all channels. One of the main errors we have witnessed with many businesses is incorrect business details across mnay third party online directories. Our task is to track these inconsistencies and correct them.